In 2019, INTO YOU introduced Lip Mud, which quickly became our hot-selling product. Compared to other velvet lip products, Lip Mud has a more solid texture with full coverage. It provides a smooth and silky feel while achieving a non-greasy matte finish, resulting in a surprising experience for users.
The mud-like texture allows for higher color saturation, and its versatility allows it to be used for cheek and eye makeup, creating a sophisticated look with ease.
· We are the creator of "Lip Mud"
· We sell in over 40+ countries worldwide
· We have 80 million+ INTO YOU friends.
· We created 100+ shades for all skin tones.